Think of following as staying in the loop for free, and subscribing as unlocking the full experience.
Following
Always free: no cost, no commitment.
See posts, previews, and updates that creators choose to share with followers.
Get notified when a creator goes live or posts follower-only updates.
Unfollow anytime with just a click.
⚠️ Note: Some creators only allow followers with a verified payment method. Adding one doesn’t mean you have to buy anything; it just unlocks the ability to follow.
📚 Learn more about adding a payment method!
Subscribing
Paid access (usually monthly) to exclusive content like private photos, videos, or behind-the-scenes updates.
Subscribing automatically makes you a follower too, so you get the best of both worlds.
Each creator sets their own perks and pricing, so check out what’s on offer!
Subscriptions renew automatically unless you switch off auto-renew.