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Introducing Tracking Links on Fansly
Introducing Tracking Links on Fansly
Updated over a week ago

We're excited to introduce Tracking Links, a highly requested feature that allows creators to track where their traffic is coming from. With Tracking Links, creators can gain valuable insights into how users find their accounts and how those users interact with their content.

How Tracking Links Work

Tracking Links help creators determine which sources drive the most engagement and revenue. For example, a creator can generate a Tracking Link for Twitter and use it in their bio. Any visitor who clicks the link and later makes a purchase will be attributed to that specific Tracking Link.

Built-in Internal Tracking Links

Fansly also provides three default internal Tracking Links to help creators understand traffic originating from within the platform:

  • Fansly FYP Tracking Link – Tracks users who discover the account via the Fansly "For You" Page.

  • Fansly Suggestions Tracking Link – Tracks users who find the account through Fansly’s Account Suggestions feature.

  • Fansly Search Tracking Link – Tracks users who locate the account via Fansly’s search function.

Accessing Tracking Links

Creators can access Tracking Links from:

  • The Creator Dashboard

  • The Main Menu (by clicking on their avatar)

Available Metrics

Tracking Links provide detailed insights into user engagement and revenue. The key metrics include:

  • Claims – Counts when a user clicks the Tracking Link and either logs into an existing account or registers a new one. Clicks from visitors who don't log in or sign up are not counted.

  • Follows – Shows how many users followed the creator after clicking the Tracking Link.

  • Subscriptions – Tracks new subscriptions from users associated with the Tracking Link.

  • Revenue – Displays total revenue generated from users who clicked the Tracking Link.

Expanded Insights with Graphs

Creators can expand their statistics with a graph that breaks down revenue types over time, allowing for deeper analysis of trends and performance.

Important Notes

  • Users can be linked to multiple Tracking Links from the same or different creators.

  • Tracking Links function differently from referrals, providing more flexible tracking options for engagement and revenue.

This new feature is a powerful tool to help creators optimize their marketing strategies and maximize their reach. Start using Tracking Links today to gain better insights into your audience and boost your growth!

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